- 01. Intro
- 02. Display Advertising and the Customer Journey
- 03. Display Advertising and the Customer Journey
- 04. Google Display Network and AdWords
- 05. Google Display Network and AdWords
- 06. Marketing Objective and Campaign Setup
- 07. Setting Your Budget
- 08. Targeting options in Google Adwords
- 09. Target Your Campaign
- 10. Ad Formats in Google AdWords
- 11. Display Ad Formats
- 12. Create Your Ad
- 13. Optimize your Display Advertising Campaign
- 14. Recap